Faculty Advisor

Jeremy WoodsProfessor Jeremy Woods – Profile

International business development scholar, educator, and consultant with over 20 years of experience. Author and coach in the areas of small business executive decision-making, entrepreneurial project implementation, lead generation, and sales management. Responsible for managing nearly 150 student entrepreneurial projects over the last four years.


  • PhD, Business Administration, Univ. of Cincinnati Lindner Coll. of Bus., Cincinnati, OH, USA  2015
  • MBA, UCLA Anderson School of Management, Los Angeles, CA, USA  2000
  • Fulbright Scholar, Ludwig-Maximilians-Universität, Munich, Germany  1994
  • Bachelor of Arts, German History, Stanford University, Stanford, CA, USA  1993

Professional Experience

  • Asst. Prof. of Mgmt,, Coll. of Bus. & Pub. Admin., Cal State Bakersfield (USA)                            2014-Present
  • Instructor/PhD Candidate, Dept. of Mgmt., U. of Cincinnati Lindner Coll. of Bus. (USA)            2009–2014
  • Managing Director, Market Driver Consulting (Germany/Brazil/USA)                                           2007–2009
  • Account Executive, Robert Half International (USA)                                                                     2006–2007
  • Founder & President, Avenue 2 Licensing & Consulting (Germany/Brazil)                                 2003–2006
  • Manager, Repertoire Licensing, Sony Music Entertainment (Germany)                                       2002–2003
  • Manager, Mail Order Products, Bertelsmann Book & Music Club (Germany)                             2001–2002
  • VP, Record Label Relations, dock11.com (Germany)                                                                    2000–2001
  • Freelance Consultant, UCLA Entertainment Management Program (USA)                                1998–2000
  • Consultant & Business Development Specialist, PricewaterhouseCoopers (USA)                      1996–1998
  • Director, Sales & Marketing, Cost Recovery Systems (USA)                                                        1995–1996


Li, J., Woods, J. A., & Wu, D. (2018). The Impact of Accounting Training on Small Business Performance. Journal of International Education in Business. Forthcoming.


Attaran, M. & Woods, J. A. (2018). Cloud Computing Technology: Improving Small Business Performance Using the Internet. Journal of Small Business & Entrepreneurship. Forthcoming, Fall 2018. DOI: 10.1080/08276331.2018.1466850.


Attaran, M. & Woods, J. A. (2018). Cloud Computing Technology: A Viable Option for Small and Medium-Sized Businesses. Journal of Strategic Innovation and Sustainability. 13 (2), 95-106.


Woods, J A., Olson, D., Stark, J., & Stotler, J. (2018). The Impact of Community Involvement on Environmental Activism in Small Businesses. Journal of Strategic Innovation and Sustainability. 13 (2), 156-166.


Woods, J. A., Gottschall, R., Matthews, C. H., & Carsrud, A. L. (2017). The Influence of Industry Association Involvement on Technology Decision-Making in Small Businesses. Journal of Enterprising Culture, 25 (3), 1-21. DOI: 10.1142/S0218495817500121.


Sweida, G., & Woods, J. A. (2015). Comparing the Development of Entrepreneurial Self-efficacy Beliefs of Traditional and Non-Traditional Women Entrepreneurs. Journal of Developmental Entrepreneurship, 20 (3), 1550018/1-1550018/20. DOI: 10.1142/S1084946715500181.


Woods, J. A. (2015). Dominant Logic, Decision-Making Heuristics, and Selective Information Processing as Antecedents to Financial Escalation of Commitment in Small Family Firms (Doctoral dissertation, University of Cincinnati). https://etd.ohiolink.edu/pg_10?0::NO:10:P10_ETD_SUBID:106203.


Woods, J. A., Dalziel, T., and Barton, S. (2012). Escalation of Commitment in Private Family Firms: the Influence of Outside Board Members.  Journal of Family Business Strategy, 3 (1), 18-27. http://www.jeremyawoods.com/documents/Research/Woods%20Dalziel%20Barton%202012.pdf.


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